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August 2013

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    How to write a winning case study

    Case studies are the kings of content. An in-depth look at how your business has helped a customer can add valuable credentials to your claims about expertise and service and will always be read by a...

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    How much should you spend on marketing?

    How do you decide how much money to spend on marketing? And what happens to your marketing budget when you have to make cuts?...

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