Other

  • Read More

    Will Google show a "NOT SECURE" warning on your site?

    There has been an announcement today that Google Chrome will show security warnings whenever a user enters text on a form on an HTTP page. That means any page that has an input field (like

  • Read More

    Brexit - Seven days in and it’s time to go to work

    ‘Be careful what you wish for’ is one phrase that has acquired added poignancy in the dizzy days that have followed the decision to ‘Brexit’. Accusations and counter-accusations continue to...

  • Read More

    A Budget for alternative savers

    Chancellor George Osborne’s latest Budget statement contained few major surprises for the business sector, but did serve to confirm that many of the initiatives to support the Alternative Finance...

  • Read More

    Winning the SME vote is a contact sport

    Arguably the most crucial General Election in a generation is less than three months away, on May 7 to be precise....

  • Read More

    Mixed response to the Budget

    The Chancellor delivered yet another Budget recently which, as usual, offered a mix of both good and bad news - depending largely on your viewpoint. We spoke to a selection of our clients to see what...

  • Read More

    End of the recession? It's barely half-time

    Neil Edwards, Managing Director of The Marketing Eye, looks ahead to the Budget on 20 March and calls for measures that deliver hope and confidence above all else....

  • Read More

    Feeling the pulse of business confidence

    The recent news that the UK economy is in a double-dip recession makes dismal reading. The Prime Minister described the figures as ‘very very disappointing’ while the Labour leader Ed Miliband...

  • Read More

    Real Business #18 - Econokit

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Our clients share their views on Budget 2012

    At The Marketing Eye, we always enjoy gathering our clients' reactions to the Budget when it is announced. With a broad range of clients to call upon, our clients' views represent a true...

  • Read More

    Real business #17 - BitSpicy

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Real business #16 - Compaid

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    The future is not what it used to be - our predictions for 2012

    The title for this post comes from a presentation given by the late Steve Jobs way back in 1983....

  • Read More

    Real Business #15 Berwick Devoil Healthcare

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Autumn Statement Blues

    George Osborne's Autumn Statement served up few surprises and gave professionals and business owners alike very little to be cheery about. We asked a selection of our clients what they thought about...

  • Read More

    Real Business # 14 - Scientifica

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Real Business #13 - Bewl Valley Sailing Club

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Local SME's should not be bowed by global events

    August was a pretty challenging month for the global economy with the Sovereign debt crisis impacting on the Eurozone, the US credit rating being downgraded and, closer to home, rioting being seen...

  • Read More

    Real business #12 Airborne Balloon Flights

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Real Business #11 - Capital Currencies

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The interviews are undertaken by Keith Lewis of The Courier....

  • Read More

    Stick or Twist? Where next for interest rates?

    The Bank of England's Monetary Policy Committee recently announced that UK interest rates are being kept at the record low of 0.5%. This is the 27th straight month that the bank has left rates...

  • Read More

    Real Business #10 - Arena Pursuits

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The articles are also appearing in The Courier.For a family that has...

  • Read More

    Local entrepreneurs speak out on Budget wishes

    With the Budget just around the corner (Wednesday 23 March), we canvassed some of our clients a mixture of business owners and professionals for their Budget wishes.Understandably in this climate,...

  • Read More

    Real Business #9 - Photoshoot Studio Hire

    With the Budget just around the corner (Wednesday 23 March), we canvassed some of our clients a mixture of business owners and professionals for their Budget wishes.Understandably in this climate,...

  • Read More

    Real Business #8 - Achieve More

    With the Budget just around the corner (Wednesday 23 March), we canvassed some of our clients a mixture of business owners and professionals for their Budget wishes.Understandably in this climate,...

  • Read More

    For business' sake - interest rates must stay low

    With inflation at 3.7%, why is everybody starting to advocate increasing interest rates?The inflation in the economy is cost-push, not demand-pull. Simply put, prices are going up because the cost...

  • Read More

    'Be prepared' - is the main advice for 2011 from The Marketing Eye

    With inflation at 3.7%, why is everybody starting to advocate increasing interest rates?The inflation in the economy is cost-push, not demand-pull. Simply put, prices are going up because the cost...

  • Read More

    Real Business #7 - Bishop's Services

    With inflation at 3.7%, why is everybody starting to advocate increasing interest rates?The inflation in the economy is cost-push, not demand-pull. Simply put, prices are going up because the cost...

  • Read More

    Osborne navigates the South East economy across thin ice

    Chancellor George Osborne was optimistic in his update to MPs on the health of the UK economy during his autumn statement today, but life is likely to remain unpredictable for businesses for some...

  • Read More

    Real Business #6 - Tester & Jones

    Chancellor George Osborne was optimistic in his update to MPs on the health of the UK economy during his autumn statement today, but life is likely to remain unpredictable for businesses for some...

  • Read More

    Woolies to expand

    In an update to our post of February 2009 about the re-launch of Woolworths, it was interesting to read in Retail Week this week that Woolworths.co.uk has 'delivered on target' after one year of...

  • Read More

    Real Business #5 - ITM Soil

    In an update to our post of February 2009 about the re-launch of Woolworths, it was interesting to read in Retail Week this week that Woolworths.co.uk has 'delivered on target' after one year of...

  • Read More

    Time to decide

    So, after what seems like months of campaigning it is now decision time.The Conservatives have the clearest and most favourable policies for business and if my vote was to be cast on that alone, it...

  • Read More

    Real Business #4 - Durlings

    So, after what seems like months of campaigning it is now decision time.The Conservatives have the clearest and most favourable policies for business and if my vote was to be cast on that alone, it...

  • Read More

    Are Tories taking the high ground in battle for business votes?

    At long last, I've had a reply from the Conservatives - a comprehensive and persuasive reply at that. The question is, do we believe there are £6bn of efficiency savings to be had? Labour are...

  • Read More

    A budget for business?

    For the last few months I have been engaged in a simple, yet seemingly naive quest to get some clarity from each of the political parties on their policies for small business.So far, I have had a...

  • Read More

    Real Business #3 - Escape Events

    For the last few months I have been engaged in a simple, yet seemingly naive quest to get some clarity from each of the political parties on their policies for small business.So far, I have had a...

  • Read More

    Which way to vote? Finding the party for small business.

    I am a floating voter.I can’t ever recall having been so interested in the outcome of an election and my vote is there for the taking by the party that can convince me that it is the party for...

  • Read More

    Real Business #2 - Henry Kaye

    Real Business is a series of posts that analyses the marketing opportunities and challenges of real businesses in the South East. The articles are also appearing in The Courier.Sevenoaks-based Henry...

  • Read More

    2009: A year in review - and our predictions for 2010

    2009 was a challenging year for marketers. This time last year we were talking about the collapse of Woolworth's and still recovering from the shock of Lehman Bros; the banking crisis was in full...

  • Read More

    Real Business #1 - Crazy Bags

    The business has two key selling points which should be accentuated in its marketing: the short delivery times and the ethical production. In the current climate, businesses are making decisions to...

  • Read More

    Cut to grow - a plea to politicians on behalf of small businesses

    With the growth of our business being at the top of my agenda, I find myself paying closer attention than ever to the political situation....

  • Read More

    Reasons to be Cheerful - Part 1

    'Tis a brave man indeed that calls the bottom of the market....

  • Read More

    Budget marketing

    A range of activities was designed to deliver the objectives: not all of them original, but each shaped with the objectives in mind....

  • Read More

    Not a recession, it's the new normal

    According to Sir John Gieve, the outgoing Deputy Governor of the Bank of England, Britain is at risk of being in recession for the next 10 years.That being the case, it's about time we adjusted our...

  • Read More

    Cut VAT? Will somebody please explain

    So, the great white hope is a cut in the rate of VAT.Forgive me, but aren't prices set according to supply and demand (or has the free market gone for ever too)? Every shop in the High Street is...

  • Read More

    How will you survive or thrive in the recession?

    The latest blog is a guest post from friend of The Marketing Eye, Sharon Wilding.It seems that everyone, including the Prime Minister, now agrees that the UK is in recession, so we can stop saying...

  • Read More

    Interesting

    We have a number of clients that trade internationally and we are, of course, all interested in what is likely to happen in the UK. We helped our clients, Creaseys, organise an event with Barclays...

  • Read More

    Designed to Care

    We have a number of clients that trade internationally and we are, of course, all interested in what is likely to happen in the UK. We helped our clients, Creaseys, organise an event with Barclays...

  • Read More

    Doom and Bloom

    Trust can be a more powerful motivator than price, even in a recession. Zoom and XL have proved a painful sojourn for those seeking a bargain....

  • Read More

    Congratulations Ultissimo!

    Congratulation to our clients Ultissimo who have just won the 5 star award for 'Best redevelopment Italy 2008' for their property development at Rancale in northern Umbria. The European Property...

  • Read More

    Signature Safaris

    We are proud of all the work we do here at The Marketing Eye, but every now and again a job comes along that gets everybody even more motivated and engaged than normal. This is certainly the case...

  • Read More

    Tasty! - Effective use of direct marketing

    We are proud of all the work we do here at The Marketing Eye, but every now and again a job comes along that gets everybody even more motivated and engaged than normal. This is certainly the case...

  • Read More

    Making waves with marketing

    Be number one in your chosen market: If you are going to be successful in a B2C business, be number one in your chosen market. This doesn't mean you have to have a massive above-the-line budget, the...

  • Read More

    La Dolce Vita

    Be number one in your chosen market: If you are going to be successful in a B2C business, be number one in your chosen market. This doesn't mean you have to have a massive above-the-line budget, the...

Quick Contact

Quick contact

Close

Contact us

T 01825 765617

E hello@themarketingeye.com

Our offices

Full details of our offices in London and Uckfield more

Request a call

Close