AltFi News - 28.04.17

The Marketing Eye Newsletter

The latest news from the world of Alternative Finance and FinTech world

In the news this week

The P2PFA’s report shows "impressive P2P lending volumes" for Q1 of 2017. Could Millennials' financial heartache be part of the cause? The FT thinks so. Collateral is about to launch an app, which is believed to be an industry first, and Assetz Capital is getting ready to launch property-only and longer-term accounts. Our blog this week looks at social media and how it can be used to track sales.

P2PFA Publishes Q1 Peer to Peer Lending Data

The UK Peer to Peer Finance Association (P2PFA) has published its first quarter peer to peer lending data from its nine member platforms. (Crowdfund Insider).

Collateral to launch P2P app for investors and borrowers

Collateral is launching an app that it says will set it apart from other peer-to-peer lenders and help it compete better with banks. (Peer2Peer Finance News)

Growth Street attracts over 600 investors

Growth Street has revealed that over 600 investors have chosen to back SMEs through its alternative business finance platform since launching last year. (Bridging & Commercial)

Assetz Capital to launch property-only and longer-term accounts

Assetz Capital is launching two new investment accounts to capitalise on the surge of demand it has experienced on both the investor and the borrower side. (Peer2Peer Finance News)

Pariti adds second online lending partner

Pariti, the personal finance management app which helps users to manage their debts, has teamed up with Lendable to broaden its range of loan options. Pariti made leading marketplace lender Zopa its first lending partner in September of last year. (AltFi)

Millennials' financial heartache drives P2P lending

Poor rates on savings accounts, pricey property, and stock market volatility is leading an influx of millennial money to peer-to-peer lending. (Financial Standard)

The Marketing Eye says

A third of B2B marketers are tracking sales through social

For an industry whose origins and continuing existence rely heavily on the accurate analysis of statistics, the insurance sector would do well to note the seismic shift taking place in ...

4 reasons to keep contacting the same prospect list

Asking someone to buy your product or sign up to your service after only one mail-shot or email is unrealistic. We can’t expect that one email, no matter how carefully crafted, will be ...

Click here for news and insights from the world of Alternative Finance and FinTech

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AltFi News - 28.04.17

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