What is GDPR bigger than?

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By: Jason Dilworth on 8th June 2018, 1 minute read

With the country seeming to have gone GDPR crazy in recent weeks, John Lennon’s famous quote came to mind and we couldn’t help but wonder, just for a bit of fun, we promise…. is GDPR bigger than Jesus?

With the country seeming to have gone GDPR crazy in recent weeks, John Lennon’s famous quote came to mind and we couldn’t help but wonder, just for a bit of fun, we promise…. is GDPR bigger than Jesus?

Using search volumes as our barometer, the answer for the UK is, er....‘yes’:

GDPR vs Jesus (UK Searches)

Except for a small peak for Jesus over Easter, GDPR searches are consistently higher (although it seems even searchers for GDPR take Sundays off!). At their peak, GDPR search volumes were around 10x higher.

Thankfully, the world at large seems to be taking a more balanced view:

GDPR vs Jesus (Worldwide Searches)

And if you’re wondering how the Beatles are getting on in comparison, well they’re lagging behind both:

The Beatles vs Jesus (Worldwide Searches)

If only John Lennon had the data to prove his claim at the time, he might have saved himself a whole heap of trouble!

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Jason Dilworth

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Jason Dilworth

Jason rolls together knowledge of programming, automation and data analysis to provide a high level of technical marketing expertise to The Marketing Eye and its clients.

Technical Director / The Marketing Eye

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